If are unfamiliar with what all web design is, you definitely are not alone in this thought. There are many people who either do not know what exactly web design entails or how important it is with promoting a business. Read this article to obtain a good background about the subject.
Use JavaScript to include a custom font on your webpages. Libraries like Typekit and Google Web Fonts make it easy to include esoteric fonts on webpages, even if most visitors don't have those fonts on their computers. It works by embedding the font itself into JavaScript so that it can be decoded by the client on the fly.
If you desire feedback from your visitors, design your site to include a feedback form rather than a guestbook. A feedback form lets your site visitors contact you without having anything negative be shown to everyone else who sees your site. If you have a guestbook then everyone can read both good and bad comments, something you really do not want people to see, especially when the comments are negative.
It is imperative that all of your webpages have titles. Forgetting to include titles while designing your website can have disastrous consequences. The biggest reason is that it makes your website look unprofessional when there is no title, both on the webpage itself, and also on a search results page. Search engines also place heavy emphasis on titles when determining the content of your website. Remember to utilize keywords, and make your titles descriptive.
To wrap it up, you were not sure of the important role that web design plays in a company's success, but now you have quite a good feel for it. Ideally, this article will be more than enough to enable you to pass this information on and help other people with the same questions.